A historic loft where you can breathe easy.

A renovated 1914 loft in the heart of New Ulm’s historic downtown. Fragrance-free, non-toxic, and steps from the Glockenspiel.

★★★★★Rated 5.0 by 38 Airbnb guests

Open-concept living room and kitchen with exposed brick wall, tan leather sofa, olive green armchair, and large windows overlooking downtown New Ulm
Guest FavoriteTop 1% of homesSuperhost
Historic downtownSteps from the Glockenspiel and the Brown County Historical Society, with shops and restaurants all around.
Real characterExposed brick, 11-foot ceilings, and an oversized kitchen island with a cozy breakfast nook.
Room for sixTwo bedrooms, a queen sofa bed, one full bath, and in-unit laundry.

The Clean Stay

A little crunchy, on purpose.

Walk in and notice what isn’t there. No plug-in air fresheners. No perfumed sprays. No scent clinging to the sheets. Jen keeps the loft the way she keeps her own home, so you can rest easy and breathe easy.

Living room with exposed brick accent wall, wood media console, mounted TV, and cream and olive green accent chairs
Fragrance-free, top to bottomNo air fresheners or scented products, anywhere in the loft.
Non-toxic cleaning and laundryFragrance-free, non-toxic products on every surface and every sheet.
Cotton beddingCotton sheets, never microfiber.
Reverse osmosis drinking waterFiltered water straight from the kitchen faucet.
Organic coffee, brewed cleanOrganic ground coffee and a coffee maker chosen to keep plastic out of the brew.
Clean bath productsGinger Lily Farms shampoo, conditioner, and body soap.
Real darkness for real sleepRoom-darkening shades in both bedrooms.

If strong scents bother you, or you simply like knowing what you are sleeping on, you will feel the difference.

The Loft

Your own place above historic downtown

Morning coffee at the kitchen island. An easy walk to shops, museums, and dinner. A quiet, dark bedroom when the day is done. This newly renovated two-bedroom loft pairs modern comfort with the character of a building that has stood downtown since 1914: exposed brick, 11-foot ceilings, and big windows full of natural light.

Living room and kitchen with brick wall, leather sofa, round coffee table, and gray island with pendant lighting in the Guten Tag Loft

Where you’ll sleep

Quiet, dark, and made up in cotton

Sleeps 6. One full bathroom. Room-darkening shades in both bedrooms.

Bedroom with brick accent wall, black iron bed frame, neutral patterned bedding, and wood dresser with dried florals

Bedroom 1

King bed

Bedroom with brass metal bed frame, cream linens, and a window overlooking downtown New Ulm

Bedroom 2

Queen bed

Open-concept living room and kitchen with exposed brick wall, tan leather sofa, olive green armchair, and large windows overlooking downtown New Ulm

Living room

Queen sofa bed

What’s included

Everything you need, nothing you’ll smell

Kitchen and dining

Full kitchen, LG refrigerator, freezer, LG oven, stove, microwave, dishwasher, drip coffee maker and French press, organic ground coffee, hot water kettle, toaster, blender, baking sheet, cooking basics, dishes and silverware, wine glasses, dining table, breakfast nook.

Comfort

Air conditioning, central heating, Wifi, TV, board games.

Bedroom and laundry

In-unit washer and dryer, room-darkening shades, cotton bed linens, extra pillows and blankets, hangers, iron, closet and dresser, towels and essentials.

Arrival

Private entrance, self check-in with a door keypad, free street parking.

Bathroom

Hair dryer, hot water, Ginger Lily Farms shampoo, conditioner, and body soap.

Safety

Smoke alarm, carbon monoxide alarm, fire extinguisher, first aid kit. No exterior security cameras.

Living room and kitchen with brick wall, leather sofa, round coffee table, and gray island with pendant lighting in the Guten Tag Loft
Bedroom with brick accent wall, black iron bed frame, neutral patterned bedding, and wood dresser with dried florals
Kitchen coffee station with pour-over coffee maker, glass carafe, mugs, and a "look on the bright side" sign
Wood entry table with an industrial lamp and a letter board reading "Welcome to the Guten Tag Loft"
Kitchen with gray cabinetry, white quartz island, stainless steel refrigerator, and brick accent wall

What guests say

Home away from home

5.0 average across 38 Airbnb guest reviews.

★★★★★

“Spacious, well laid out, beautifully decorated, and in great condition. We loved the location right downtown: the bookstore, the Grand Art Center, Turner Hall, and several places to eat were all easily walkable.”

Katherine

★★★★★

“New Ulm is a great place to be and the Guten Tag loft is the best place to stay. Features of the space were top tier and made our stay all the better.”

MadelynLake Mills, Wisconsin

★★★★★

“The loft felt like home away from home and we almost didn’t want to leave.”

AnhSan Francisco, California

The Guten Tag building

A short history of the building is coming, with original photos from Jen’s collection.

A German town with a full calendar

New Ulm wears its German heritage proudly, and it celebrates all year. Visitors come from across Minnesota and beyond for Oktoberfest, Bavarian Blast, Fasching, and a steady run of festivals, with Schell’s Brewery, Martin Luther College, the Hermann Monument, and the Glockenspiel all close by. The Guten Tag Loft puts you right in the middle of it.

Living room seating area with brick walls, tall windows, and a view of historic downtown New Ulm

Good to know

Before you arrive

  • Check-in after 3:00 PM. Checkout before 11:00 AM.
  • Up to 6 guests.
  • Self check-in with a door keypad.
  • The loft is on the second floor, up 24 steps, and is reachable by stairs only.
  • Unrestricted parking on German Street, one block away. Other downtown street parking is limited to 2 hours, 8 AM to 5 PM on weekdays, and unrestricted evenings and weekends.
  • No smoking, pets, or parties.

Meet your hosts

Jen, host of the Guten Tag Loft in New Ulm, with co-host Rachel
  • JenHost and Superhost
  • RachelCo-host

Jen is a Minnesota real estate broker and a Superhost who loves hiking, healthy living, and a great night’s sleep. It shows in the details, from the dark, quiet bedrooms to the filtered water and fragrance-free linens. Jen and co-host Rachel typically respond within an hour.

Location

Historic downtown New Ulm, Minnesota

The Guten Tag Loft in historic downtown New Ulm, Minnesota

Your New Ulm stay starts here.